Dive Brief:
- Apple is revamping its iPad deployment strategy to make it easier for schools to share tablets among students, according to an official email obtained by MacRumors.
- Under the forthcoming system, apps can be assigned to a tablet without an Apple ID, meaning schools can distribute an app to a large number of tablets at once instead of having to input IDs one by one.
- The email also indicates Apple plans to improve its deployment program to make it easier for administrators to roll out tablets.
Dive Insight:
Apple's 1:1 campaign may need a facelift after Los Angeles Unified School District's well-publicized and failed $1.3 billion tech initiative, which flaunted the promise that every student would get their own iPad. While that deal treads in possibly dubious territory — according to the Los Angeles Times, former superintendent John Deasy and/or other top district officials possibly had connections with Apple and Pearson — there were small deployment issues that could relate to the upgrade plan, including a lack of necessary accessories (like keyboards) to students deleting security profiles and "hacking" the devices.