Dive Brief:
- A Spanish-language version of free K-12 mobile messaging app Remind is now available via iOS, Android, web, and SMS.
- The app is meant to address the nation's growing number of bilingual Hispanic households by improving their communication with educators.
- Remind's overall mission is to improve education by facilitating easier communication between teachers, students, and parents via a safe, transparent app.
Dive Insight:
How Remind provides that safe communication environment is simple: students and teachers are never able to see one another's phone numbers in the app, and entire message histories are also always saved and can be downloaded. A release from the company also reports that its userbase, currently 23 million students, has grown almost 30% since August 2014.
The launch of a Spanish-language app is also a big deal for Remind. As mentioned, the nation's Hispanic population is growing, and families in bilingual households aren't always proficient in English. A Spanish-language communication tool is extremely beneficial for educators and parents alike, and especially as dual-language programs become more popular for students from these households.
Along with making it easier for educators, students, and parents to communicate, Remind is also built on the idea that a simple nudge can sometimes make all the difference for a student — especially, as the New York Times recently reported, those from low-income backgrounds.